{"product_id":"people-called-ladakh-through-the-lens-of-culture-and-everyday","title":"PEOPLE CALLED LADAKH: THROUGH THE LENS OF CULTURE AND EVERYDAY","description":"\u003cdiv style=\"font-family: Arial, Helvetica, sans-serif; line-height: 1.8; color: #333; max-width: 900px; margin: auto;\"\u003e\n\u003ch2 style=\"background: #6A1B9A; color: #ffffff; padding: 15px 20px; border-radius: 8px; text-align: center; margin-bottom: 20px;\"\u003ePEOPLE CALLED LADAKH: THROUGH THE LENS OF CULTURE AND EVERYDAY\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003ePeople Called Ladakh\u003c\/strong\u003e is a visually captivating collection of intimate portraits that explores the land, culture and people of Ladakh beyond its breathtaking landscapes. Through personal stories and everyday experiences, this anthology reveals the unique identity, traditions and resilience of a region constantly evolving while preserving its cultural essence.\u003c\/p\u003e\n\u003ch3 style=\"background: #2E7D32; color: #ffffff; padding: 12px 18px; border-radius: 6px;\"\u003e📖 About the Book\u003c\/h3\u003e\n\u003cp\u003eLadakh is often celebrated for its stunning lakes, snow-covered mountains, clear skies, ancient monasteries and dramatic landscapes. However, the true story of Ladakh lies in its people—their traditions, livelihoods, beliefs and ways of life that have continued to adapt through decades of change.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePeople Called Ladakh\u003c\/strong\u003e brings together thirty-two deeply personal narratives that capture the everyday realities of Ladakh’s communities. The stories explore local practices, rituals, occupations, cultural traditions and the intimate relationship between people and their surroundings.\u003c\/p\u003e\n\u003cp\u003eContributors from diverse backgrounds—including researchers, cultural practitioners, local architects, anthropology students and a Buddhist nun—offer unique perspectives on Ladakh’s evolving identity. Through the lens of empathy, this collection presents a rich and human portrait of contemporary Ladakh.\u003c\/p\u003e\n\u003ch3 style=\"background: #1565C0; color: #ffffff; padding: 12px 18px; border-radius: 6px;\"\u003e✨ Key Highlights\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eA beautifully curated collection celebrating the people and culture of Ladakh.\u003c\/li\u003e\n\u003cli\u003eFeatures intimate stories about everyday lives, traditions and beliefs.\u003c\/li\u003e\n\u003cli\u003eExplores Ladakh beyond tourism through authentic human experiences.\u003c\/li\u003e\n\u003cli\u003eIncludes perspectives from researchers, artists, architects and cultural practitioners.\u003c\/li\u003e\n\u003cli\u003eHighlights the balance between preserving heritage and embracing change.\u003c\/li\u003e\n\u003cli\u003eA visual and emotional journey into the heart of Ladakh.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 style=\"background: #8E24AA; color: #ffffff; padding: 12px 18px; border-radius: 6px;\"\u003e✍️ About the Curators\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eNisha Nair-Gupta\u003c\/strong\u003e is an architect, urban researcher and writer. She is a PhD research scholar at the Centre of Urban Science and Engineering, IIT Mumbai, with research interests in urban mobilities, social spaces and spatial justice.\u003c\/p\u003e\n\u003cp\u003eShe leads the publishing initiative \u003cstrong\u003ePeople Place Project\u003c\/strong\u003e, which focuses on urban research, education and publishing. Her work involves creative direction, editorial strategy, content development and growth initiatives. She has curated and edited five books.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eShashi Velath\u003c\/strong\u003e is the CEO of \u003cstrong\u003eTinge of Green\u003c\/strong\u003e, an organisation working towards sustainability solutions and ecosystem development. A renowned war and investigative journalist, he has received prestigious honours including the Ramnath Goenka Award and a Green Oscar.\u003c\/p\u003e\n\u003cp\u003eTransitioning into the social sector, Shashi has worked with international non-profit organisations, building collaborations and addressing complex social challenges. Through Tinge of Green, he focuses on sustainability, innovation, partnerships, research support, policy advocacy and education.\u003c\/p\u003e\n\u003ch3 style=\"background: #F57C00; color: #ffffff; padding: 12px 18px; border-radius: 6px;\"\u003e📚 Why Read This Book?\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePeople Called Ladakh\u003c\/strong\u003e offers a heartfelt exploration of a region through the voices and experiences of its people. More than a book about landscapes, it is a celebration of identity, culture and human connections. Perfect for readers interested in travel, anthropology, heritage and social histories, this anthology reveals the soul of Ladakh through stories of empathy and belonging.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Westland Books","offers":[{"title":"Default Title","offer_id":45491510313069,"sku":null,"price":599.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0702\/0445\/7069\/files\/715G0seasEL._SL1400_d7b580a8-099d-4f61-9f56-a71ed6e90159.jpg?v=1784913091","url":"https:\/\/the99books.in\/products\/people-called-ladakh-through-the-lens-of-culture-and-everyday","provider":"The 99 Books","version":"1.0","type":"link"}